NextGen TV is the marketing name for the new ATSC 3.0 broadcast standard, which combines traditional over-the-air broadcasting and improved digital signal encoding with internet connectivity, opening up all sorts of possibilities that were previously unimagined for free broadcast television. Read our full Sony Bravia XR A80K review. Sure, not everyone will need everything here, but they're nice to have if you want to future-proof your home entertainment setup. Why is it expensive? This 4K OLED is absolutely packed with futuristic technologies: HDR, a 120 Hz refresh rate, ATSC 3.0 tuner, Google TV streaming and Sony's own Bravia Core service, Acoustic Surface Audio+ technology… the list goes on. Luckily, that’s a goal it has little trouble achieving - and considering just how good it looks and sounds, it’s something of a minor miracle this TV doesn’t cost more than it does. The Sony Bravia XR A80K OLED has the singular mission of delivering a scintillating entertainment experience in almost every way. With stunning visuals in every application, an advanced and intuitive smart platform, and a design that is front-to-back as good as you’ll find from TVs today, it’s an impressive release that would make a glittering addition to your home. If picture quality, ease of use, and/or sheer style matter to you, the LG OLED evo G3 is a top-flight choice. If you want to stick with an LG OLED but still want the brightness that rivals a Samsung QLED TV, yhe LG OLED evo G3 offers the best of all worlds: It’s an OLED TV, so you get perfect blacks, infinite contrast, and intense colors, but it also boasts astonishing brightness that guarantees you won’t miss out on the full impact of the thrilling HDR effects so essential to movies today.Įven better, it uses LG’s thoroughly refined webOS smart platform it has a good remote control and it’s gorgeous to look at - a true showpiece that will grace your wall as smartly and stylishly as higher-end framed artwork.
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